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Build the Swan Reach case from evidence a guest can use.

The official 2021 locality evidence counted 271 residents and recorded 237 private dwellings, with 119 unoccupied on Census night. Those figures describe a Census-night population and housing context; they cannot identify holiday homes or prove accommodation performance. Census evidence does not measure visitor or booking demand.

Measured in a straight line, Swan Reach is about 63 kilometres east of Barossa Valley. It says nothing about local government, tourism membership or a guaranteed journey. The nearby guides for Punyelroo and Nildottie give guests two useful comparison points without turning the page into an indiscriminate link list.

Of 123 occupied private dwellings in Swan Reach, 87.8% are separate houses, 0% townhouses and 0% flats or apartments. A further 4 dwellings, 3.3%, were caravans, cabins or houseboats.

The commonest home in Swan Reach is three-bedroom at 40.7% of occupied private dwellings, with 56.1% at three bedrooms or more. The 2021 count recorded 15 one-bedroom, 28 two-bedroom, 50 three-bedroom and 19 four-bedroom dwellings. That puts Swan Reach below the Barossa Valley area median of 79.6% for three-bedroom-plus stock.

In 2021, 47.1% of occupied dwellings in Swan Reach kept two or more motor vehicles. The split was 52 dwellings with one vehicle, 31 with two and 25 with three or more. Only 5% recorded no motor vehicle.

44.3% of work journeys from Swan Reach were made by car on Census day. 22.8% walked or cycled. 19% worked from home, which is a fair proxy for whether the internet here is good enough to sell a stay on.

The commonest household in Swan Reach is single-person, at 47.2% of households. Lone-person households are a large share at 47.2%, with 4.1% of households at four people or more. Across 60 families, 13.3% were couples with children, 63.3% couples without and 23.3% one-parent families.

The median age in Swan Reach was 59 at the 2021 Census, older than the Barossa Valley area median of 45. Households averaged 1.7 people and 0.7 persons per bedroom. Median rent was $200 a week, about level with the $220 median across the Barossa Valley localities DirectStay covers. Median mortgage repayments were $650 a month. Median household income ran to $828 a week, against $529 for an individual.

Ownership in Swan Reach is unusually settled: 53.7% of occupied private dwellings were owned outright in 2021, with 17.1% carrying a mortgage and 14.6% rented. That is 18 rented dwellings in the locality count.

Every figure above describes the resident population of Swan Reach at the 2021 Census. None of it describes visitors, nightly rates, occupancy or short-stay supply, and it must not be presented as if it did. Its use is to set expectations a host can then confirm from the property itself: the real bedroom count and bed layout, how many vehicles the space genuinely takes and whether that space is on-title or on-street, the actual route to the door, and the house rules a street of this kind will expect around noise and turnover.

Useful enquiry paths can be organised around weekend and seasonal stays, couples or family breaks and multi-night self-contained trips. Each purpose needs its own proof points before it earns a prominent booking-page promise.

Sources: ABS 2021 Census DataPacks locality evidence (SAL41413) and ABS 2021 Census DataPacks, Suburbs and Localities tables G02 medians and averages, G29 family composition, G34 motor vehicles, G35 household composition, G36 dwelling structure, G37 tenure, G41 bedrooms and G62 travel to work and ABS ASGS Edition 3 Suburbs and Localities geography. Census figures provide locality context only and do not measure short-stay demand.