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Marta Kowalski
Hi! We are just landing now, where do we find the key?
Raglan, Waikato
Guests choose Raglan for surf, the harbour, design, food and a slower west-coast pace. Your booking website should feel true to the place and make the practical parts of the stay easy.
Surf imagery can flatten very different properties into the same promise. A town bach, rural eco retreat and ocean-facing cabin solve different arrivals, transport and guest expectations, especially when weather changes the plan.
Your website can show guests your version of Raglan. Pair the landscape and local character with honest access details, property rules and the facilities that matter to surfers, couples or families.
Raglan combines Whaingaroa Harbour, black-sand beaches, a compact town and exposed west-coast surf. Summer brings much heavier visitor numbers, so guests need the true town, harbour, rural or beach context, realistic parking and access information, and official safety guidance for changing surf conditions.
Explain whether guests are booking town walkability, harbour calm, rural privacy or west-coast exposure.
Highlight board storage, outdoor washing, drying and access only when the property truly supports them.
Use the host's local knowledge and property character instead of generic beach-town copy.
The guest CRM
The website wins the booking. The same Direct Stay system then keeps guest questions, stay details and replies together without asking the guest to change apps.
The Direct Stay guest inbox. Four conversations that arrived on WhatsApp, Telegram, iMessage and email sit in one list, and Marta Kowalski's WhatsApp thread is open beside it with a reply written in the composer.
Start with what you need now. Add more properties and tools when you are ready.
For 1–2 properties. Film, direct-booking site, Google profile and the core booking setup.
Start with LaunchFor 3–8 properties. Add multi-property discovery, guest messaging and ongoing visibility.
Talk about ScaleFor large property groups. Manage direct bookings across several regions in one place.
See portfolio plansSpecific enough to decide whether this is the right build.
Yes. Surf-specific information can sit in its own path while couples, families and slow-weekend guests see the parts of the stay that matter to them.
Give clear public context before booking, then send precise private directions and gate or driveway instructions after confirmation.
Yes, when they are specific and verifiable. The page should describe actual water, energy, waste or material choices rather than broad eco labels.
Build around its true advantage, such as harbour access, town walkability, quiet land or design, instead of stretching a beach-proximity claim.
Open a locality guide for more specific direct-booking context. The full list is grouped alphabetically for faster scanning.
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