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Build the Bulgarra case from evidence a guest can use.

For grounded demographic context, the 2021 source counted 2,990 residents and recorded 1,187 private dwellings, with 262 unoccupied on Census night. Those figures describe a Census-night population and housing context; they cannot identify holiday homes or prove accommodation performance. Census evidence does not measure visitor or booking demand.

The nearest larger market is Broome, about 642 kilometres away to the south-west. A guest-facing page should check the real route rather than turning this figure into an arrival claim. The nearby guides for Pegs Creek and Millars Well give guests two useful comparison points without turning the page into an indiscriminate link list.

Of 929 occupied private dwellings in Bulgarra, 76.3% are separate houses, 17.5% townhouses and 6.1% flats or apartments.

The commonest home in Bulgarra is three-bedroom at 57.5% of occupied private dwellings, with 81.3% at three bedrooms or more. The 2021 count recorded 71 one-bedroom, 74 two-bedroom, 534 three-bedroom and 196 four-bedroom dwellings, plus 25 with five bedrooms or more. That puts Bulgarra close to the Broome area median of 77.1% for three-bedroom-plus stock.

Bulgarra is a two-car locality: 69.1% of occupied dwellings kept two or more motor vehicles in 2021. The split was 244 dwellings with one vehicle, 378 with two and 249 with three or more. Only 4.3% recorded no motor vehicle.

77.9% of work journeys from Bulgarra were made by car on Census day. 4.7% walked or cycled. 1.9% worked from home, which is a fair proxy for whether the internet here is good enough to sell a stay on.

The commonest household in Bulgarra is two-person, at 31.5% of households. 24.1% live alone and 26.5% of households hold four people or more. Across 657 families, 50.8% were couples with children, 37% couples without and 11.4% one-parent families.

The median age in Bulgarra was 33 at the 2021 Census, in line with the Broome area median of 33. Households averaged 2.6 people and 0.9 persons per bedroom. Median rent was $388 a week, above the $300 median across the Broome localities DirectStay covers. Median mortgage repayments were $1,810 a month. Median household income ran to $2,812 a week, against $1,409 for an individual.

Bulgarra has a substantial rental base, with 47.1% of occupied private dwellings rented in 2021, 37% mortgaged and 11.3% owned outright. That is 438 rented dwellings in the locality count.

Every figure above describes the resident population of Bulgarra at the 2021 Census. None of it describes visitors, nightly rates, occupancy or short-stay supply, and it must not be presented as if it did. Its use is to set expectations a host can then confirm from the property itself: the real bedroom count and bed layout, how many vehicles the space genuinely takes and whether that space is on-title or on-street, the actual route to the door, and the house rules a street of this kind will expect around noise and turnover.

The draft guest-purpose brief identifies regional touring and stopovers, family or community visits and practical multi-night stays. They provide useful page architecture without pretending to quantify local demand.

Sources: ABS 2021 Census DataPacks locality evidence (SAL50200) and ABS 2021 Census DataPacks, Suburbs and Localities tables G02 medians and averages, G29 family composition, G34 motor vehicles, G35 household composition, G36 dwelling structure, G37 tenure, G41 bedrooms and G62 travel to work and ABS ASGS Edition 3 Suburbs and Localities geography. Census figures provide locality context only and do not measure short-stay demand.